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Earthwise Beauty journey began a decade ago in the home kitchen of Ava Zhan. Unhappy with the unnatural ingredients, plasticky textures, and uninspired scents of mainstream face and body products, she set out to create her own unique, filler-free natural products for herself and her friends. Since then, the brand has grown to include a full line of luxury facial care products for the modern woman, all utterly irresistible in texture, color, feel, and all-natural fragrance. Ava still personally develops and tests each product over the course of many months to ensure that every formula has the optimal potency, effectiveness, texture, scent, and aromatherapy benefits.

Earthwise Beauty is committed to creating one-of-a-kind, handcrafted, concentrated, and truly effective organic skin care products. They strive to create works of art, where incredible results are achieved from a beautifully formulated product.

All of their formulas are based on ancient herbal-healing traditions from around the world, passed down by generations of healers, and on advanced therapeutic aromatherapy, and each formula is painstakingly developed, tested, and mixed in small batches to imbue it with a lovingly handcrafted energy.